Write Better - Brain Activity and the Five Senses

I see what you mean. I hear you loud and clear.use give other clues about the way we think.
Let me get a handle on that.I was moved; he's so sharp he'll cut himself; hold
Maybe you've used one or more of thoseon a minute. These are examples of feeling, or
phrases. They're great for colourful, interestingkinaesthetic language.
communication, and they also give clues to howI'm under a cloud; you're a sight for sore eyes; I
the world seems to you.can see my way forward. All these phrases use
It's all to do with using different parts of yourvisual imagery.
brain. When you know how people think, you canIt was music to my ears; I hear you loud and
really capture their imagination with your writing.clear; to tell the truth. These are samples of
With a little practice you can find out the waysauditory language.
people think, by watching their eyes and listeningIf you know you have a preference for one way
to the words and phrases they use.of perceiving the world, it's a good idea to
The Five Sensespractice using words and phrases that use the
We all know about our five senses: seeing,other channels, to give yourself a wider range.
hearing, touching, smelling and tasting. We useThen you have more choice when you're writing.
them all the time and we often find we're drawnUse the knowledge
more to one sense more than the others.You might like to think about which senses you
Many of us are visual types, for example, and arewant your reader to use when they read your
struck most by the things we see. Some arework.
auditory and more aware of sounds, while othersDo you want to concentrate on one sense,
like to feel and touch things.maybe drawing a visual picture with the language
Amazingly, you can tell which sense a person'sof colour, shape, and sight? Or maybe you want
using at any one time, just by looking at theirthe reader to recall sounds, so you use a ringing
eyes.bell metaphor or write about tune, harmony or
Watch the eyeslistening.
Take a while to watch people when they talk. IfHow about mixing them up, using auditory
their eyes go up to look at the sky, they'relanguage about a landscape? Then your reader will
thinking visually. If they look down, they're noticinguse more than one of his senses. This can both
how they feel, and if their eyes move sideways,enrich the work and also make it meaningful to
it's a sign that they're concentrating on sound.more readers.
This is because the areas of the brain that dealOr, for a piece of writing that's likely appeal to
with senses are in slightly different places, andeveryone in some way you can check that
brain scanning shows that the direction of ouryou've used language from each of the five
eyes can indicate which bit of our brain is mostsenses.
active.By watching and listening, you can find the kind of
Knowing more about how others notice the worldlanguage that works for you and the people
is a great tool in a writer's kit. We can write morearound you. With that tool in your kit, you can
meaningfully, by talking the same language as thefind endless ways to be clearer, get on peoples'
audience.wave length and make connections.
Listen to the wordsThe words and phrases we